Step 3: Understanding Minimum Price in Pricing Strategy

01:48 mins
J

Jenny

Updated on Nov 26, 2024

We dove into the all-important step of setting your minimum price—a simple yet crucial safeguard for your property’s profitability. Think of it as your pricing safety net: it’s the absolute lowest you’re willing to go, ensuring you don’t end up hosting guests for free (or worse, at a loss).

Still wondering why it’s important? Your minimum price is your property’s bottom line—it should cover your costs and leave some wiggle room for a profit. A good starting point? About 30% lower than your base price. Why? Because during slow seasons, prices will naturally dip below your base price. If there’s no buffer between the two, the algorithm can’t work its magic and adjust for those low-demand days.

Some help articles you might want to check out:

  1. What are minimum price and how to set them up. Please read this help article here.

  2. [Bonus, not covered in video] Advanced Minimum Price Settings. Please read this help article here.

  3. [Bonus, not covered in video] Safety Minimum Price Feature. Please read this help article here.